When you create a product review video for YouTube marketing, share your personal experience about the product you are selling – which means you must have personally used the product first – and be objective oriented in your video. Be honest and natural in your product review video so that you can win the confidence of the visitors so that they can buy your product.

I try to personally just err on the side of being as transparent as possible about my relationship with the brand. So if they gave me a free product, and I’m not getting compensated for it, I’ll just say that. If it’s an affiliate relationship, like they have no idea who I am, that I’m even talking about it, but I do get a small percentage of the sale, thank you. I just try personally just to be– because trust is the main thing, like currency with your viewers that is most important. And anything that could kind of potentially violate that, personally I’m just like, I want to be completely up front with you guys about everything, whatever’s going on, so there’s no questions. And you guys can always feel like you can trust what I’m saying.
YouTube is the most popular site for viewing videos online. That’s because YouTube makes it easy to upload your video. Making a YouTube video is a way to share your photos, videos and thoughts with a worldwide audience. By following the steps in this tutorial, you can learn all you need to know about how to make & edit videos, upload, and share a YouTube video of your own online.

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For channel art, choose something that represents your business while being visually dynamic. I highly recommend using graphic design tool Snappa to create your YouTube channel art. They have pre-made templates that are sized to fit your channel perfectly, all of which are fully customizable. Try to use similar colors, fonts, and stylistic choices that you make on your website and profile picture. You can also add text to help get your point or brand across more quickly. A great example is AdEspresso’s own channel art:
The first is nearly self-explanatory. Video is huge right now. It is dominating the world of marketing, and if you aren’t using video, you’ll almost certainly lose out to your competitors. That’s not a hyperbole; with video ranking higher on all social platforms and performing well in ads, customers are more likely to notice and respond to businesses using video.
The first is that viewer attention spans- and loyalty- are a bitch. I’m even lumping in my own impatience online here; as a user, if I click to watch a tutorial, an ad pops up, and I see a similar tutorial in the “You May Also Like This” feed, I’ll give that one a shot instead. I’m not kidding. I’ve done this twice today. You don’t want to do anything that will cause viewers to lose interest in your video, or worse, to click to a competitor’s video instead.
The first is that viewer attention spans- and loyalty- are a bitch. I’m even lumping in my own impatience online here; as a user, if I click to watch a tutorial, an ad pops up, and I see a similar tutorial in the “You May Also Like This” feed, I’ll give that one a shot instead. I’m not kidding. I’ve done this twice today. You don’t want to do anything that will cause viewers to lose interest in your video, or worse, to click to a competitor’s video instead.
To make your YouTube channel private, click on your avatar icon in the top right corner of the screen and select Settings. Open the Privacy tab and click the appropriate checkboxes to set the privacy settings as necessary. For example, you can make the channel videos private, keep all your liked videos private, and so on. You can uncheck those boxes anytime to go back make those items public again.
If you want to make a popular YouTube video, you should make it based on a good idea. That is why so many video creators are constantly looking for good YouTube video ideas, especially those looking for ways on how to make money on YouTube. Actually, there is an infinite source of excellent YouTube video ideas that you can get access to at any time!
Do you know that there are millions of people that are searching for something on YouTube every single day? Fortunately, YouTube is trying to make it easier for people to find what they are looking for. Which is why every time you make a search on YouTube, you will see a list of suggested terms as you start typing your search query. Usually, the most popular and relevant YouTube searches show up in these suggestions.

First, let’s add some effects to make your video look more professional. Open the Filters tab shown in the illustration, and you’ll see a list with dozens of special effects for every possible need. To use any effect, just drag it down to the video segment you want to apply it to. You can even use several effects at once if you want. If you want to remove any effects you’ve already chosen, click on the small star icon on the video clip to see a list of applied effects. Choose the effect you want to delete and click Remove. For more information, check our guide on how to add special effects to a video.
To start an internet career and make money on YouTube, you first need to figure out what you’re passionate about and who shares that passion with you (in other words, your audience). For example, to start as a gamer, you should do some research on what video formats would be most appealing to your potential viewers, what hardware and software you’ll need, and other key aspects. This is a very important step for beginners, since it sets the direction for your channel’s growth.
To make your YouTube channel private, click on your avatar icon in the top right corner of the screen and select Settings. Open the Privacy tab and click the appropriate checkboxes to set the privacy settings as necessary. For example, you can make the channel videos private, keep all your liked videos private, and so on. You can uncheck those boxes anytime to go back make those items public again.
To start an internet career and make money on YouTube, you first need to figure out what you’re passionate about and who shares that passion with you (in other words, your audience). For example, to start as a gamer, you should do some research on what video formats would be most appealing to your potential viewers, what hardware and software you’ll need, and other key aspects. This is a very important step for beginners, since it sets the direction for your channel’s growth.
There will be two images that you choose. The first will be your account’s picture, which will work similar to Facebook’s profile pictures. The second will be your channel art, which will be displayed at the top of your channel much like Facebook’s cover photo. You need to choose these images wisely, as they’ll be one of the first things that users notice about your brand. In the example below, my account picture is the picture of me, and the flowers are my channel art (please note, this is only an example account).
As of September 2014, YouTube's own keyword tool stopped working. It was moved over to Display Planner's AdWords video keyword suggestions. To use it, you need to have an Google Ads account. Just like the non-existent YouTube keyword tool, it was created to facilitate paid video and ads promotion. Which is why keywords that you will find there might not be closely related to the topic that you want to cover.
Now your video-making process is complete. All you need to do is publish your video on YouTube. Relax! It’s easier than you think and takes just a couple of minutes. Click the Export button and select the Upload online tab. Now sign in to your YouTube account using the Sign in button, then fill in the information about your video, and click Upload.
If you would like to know how to use hashtags to get popular on YouTube, you can use a useful YouTube hashtags generator like Keyword Tool. All you need to do is key in the topic related to your video in the search bar. From the results, you can select relevant, high-volume hashtags to insert in your video titles and descriptions to help people find your content.
I try to personally just err on the side of being as transparent as possible about my relationship with the brand. So if they gave me a free product, and I’m not getting compensated for it, I’ll just say that. If it’s an affiliate relationship, like they have no idea who I am, that I’m even talking about it, but I do get a small percentage of the sale, thank you. I just try personally just to be– because trust is the main thing, like currency with your viewers that is most important. And anything that could kind of potentially violate that, personally I’m just like, I want to be completely up front with you guys about everything, whatever’s going on, so there’s no questions. And you guys can always feel like you can trust what I’m saying.
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