Now your video-making process is complete. All you need to do is publish your video on YouTube. Relax! It’s easier than you think and takes just a couple of minutes. Click the Export button and select the Upload online tab. Now sign in to your YouTube account using the Sign in button, then fill in the information about your video, and click Upload.
Case studies: Another way you can promote your business and your products or services is to create video case studies of your clients. These case studies don’t need to deal exclusively with your product: they can focus on client origin stories, recent achievements, or plans for the future. Hootsuite publishes videos of their work with different brands:
First, let’s add some effects to make your video look more professional. Open the Filters tab shown in the illustration, and you’ll see a list with dozens of special effects for every possible need. To use any effect, just drag it down to the video segment you want to apply it to. You can even use several effects at once if you want. If you want to remove any effects you’ve already chosen, click on the small star icon on the video clip to see a list of applied effects. Choose the effect you want to delete and click Remove. For more information, check our guide on how to add special effects to a video.
First, go to Settings, Control Center, and Customize Controls. Then, tap the plus icon (+) next to Screen Recording. After you've done that, open the Control Center and press the record button. You'll see a 3 second countdown before your screen recording begins. Just take whatever video you want on your iPad and then end the screen recording; the recording will be saved as a video file in your Photos app, which you can then transfer to a computer or upload to YouTube directly from your iPad.
Listicles: Listicles are a very popular content format, both as blog posts and as media (videos, images, infographics, etc.). You can create listicles that highlight your products or services – like “The 10 most innovative ways you can use (your product)” – or they can be educational, informational, or entertaining. Just remember, the lists should always be relevant to your audiences’ interests and your business niche.
Many programs enable you to have several videos being recorded at once. If you wish, then you can easily set up a face-cam using the previously discussed webcam. By doing so, you can record the main content while having your face-cam as an overlay on the surface of the main content. This is mainly done by streamers, but many people also use this technique for YouTube Videos.
As for which formats are supported, YouTube lets you upload videos in all popular formats, such as MOV, WMV, MP4, AVI, and more. The maximum file size for uploading is 128GB. As for the content itself, you can upload almost any kind of video: lifestyle vlogs, cooking tutorials, gaming videos, educational material, and more. However, before uploading your videos, you should make sure you’re following YouTube’s Guidelines and Policies.

Niche-specific challenges: It’s relatively easy to create content for the “tech how-to” niche (like “how to install Windows” or “how to use WinRar) - you just need a screencasting software and a microphone. For niches like DIY plumbing, however, you need significant time, energy and skills. This often compels marketers to flood the easier niches, increasing competition.
First, go to Settings, Control Center, and Customize Controls. Then, tap the plus icon (+) next to Screen Recording. After you've done that, open the Control Center and press the record button. You'll see a 3 second countdown before your screen recording begins. Just take whatever video you want on your iPad and then end the screen recording; the recording will be saved as a video file in your Photos app, which you can then transfer to a computer or upload to YouTube directly from your iPad.
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We all know about Facebook contests, Instagram contests, and even Pinterest contestshttps://blog.hootsuite.com/secrets-youtube-contest/. But what about YouTube contests? They’re not as common, but they are a great strategy. Since they’re not as common, this gives you an edge if you decide to use them. Like all other social contests, a YouTube contest can do a lot to help increase subscribers, engagement, and social shares. And, when executed correctly, lead generation and/or user generated content.
All it takes is a template to get started – and we’ve got a lot of them. Our team of digital marketing experts have studied what makes the most effective YouTube ads tick in order to craft the best YouTube ad templates possible. You don’t need a degree in advertising to jump in – all you need is a brand to market. Simply select a template from our library and tune it to your liking.
Very useful information, I can create a youtube channel for my business and I can improve my business … great idea thank you! But I want to ask what do you think about YouTube buying subscribers how does it feel? I was browsing different sites on the internet, but they seem a little suspicious. Would they help me develop my business? Thank you in advance!
All channels should absolutely, 100% have a featured video. This video will be placed prominently in the top and near-center of your channel. When users click to it, it will auto-play, catching their attention immediately. This lets you choose how you want to introduce yourself to your viewers. This is particularly important, because the description of your business doesn’t appear on your first page.
Every single brand has a different commission rate. So Amazon’s will go up to 10% depending on how many products you sell in a month. But some brands will only do 5%, and some will do 50. Some will do 20. So you’ll have to look in the terms and conditions of that advertiser to see what kind of commission they get and whether you want to work with them or not.
Make your video even more engaging with cool animated transitions between segments. Open the Transitions tab, choose the styles you like from the list, and drag them onto the spaces between clips in the working area. Double-click the transition in the working area to change its duration. Want to learn more? Check out our guide to adding animated transitions to a video. 
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