You don’t need to buy an expensive camera or drone. You can produce top notch quality videos using just your smartphone. One thing that you do need to work on though, is the editing. Get very good at editing or pay somebody to do it for you. It would be great if you took the trouble to learn to edit well. it’s a useful skill that will pay off very well in the long term. Psst…it’s not that hard – really!
Annotations allow for both increased visibility and a way for viewers to interact with your content. Expert Village’s YouTube Valentine’s Day Essentials highlights ten different Valentine’s day videos within one video using the spotlight annotation over built in features of the video. Expert Village incorporated this menu of YouTube content thru annotations in the beginning of the video, during the video and at the end of the video. Annotations used in this way help drive traffic to your content if it’s relevant, especially when highlighting videos in a series. Annotations can also help to give your viewers more ways of watching and interacting with your content as opposed to browsing elsewhere once they’ve finished watching your video.
Gary is well-known for his public speaking at conferences and for sharing all he knows about marketing and building businesses with his audience. This is reflected in his cover photo, which displays Gary in mid-flow giving a presentation at what seems to be a large event. The inclusion of his handle @garyvee helps users to identify him on other social chanels and his signature branding makes the art feel personal.
Visualize this scenario, you're popular in the community, everyone likes your videos until someone re-uploads your videos in their channel and calls it their own. That's bad. If you somehow feel that when you're popular enough and people are re-uploading your content, search on YouTube the name of your videos to see if someone re-uploaded them without your consent.
Over time, you’ll slowly gain followers and get more comments from fans on your videos, and eventually, you’ll get messages on your personal social media accounts—you may even get some fan mail, should you decide to share your P.O. box. As much as possible, make time to connect with your viewers. Remember that your social media accounts are an extension of your YouTube channel, so try to share tidbits of your life on popular social platforms like Instagram, Twitter, and Snapchat. It’s also important that you try to read and respond to all the tweets, comments, and any other messages you get (as much as you are able).
Fortunately, attracting clicks and keeping viewers interested also raises the visibility of your videos and thus your channel via the YouTube algorithm. Interesting content that people click, and that leads to a good watch time and session duration, can boost your videos’ visibility throughout YouTube. Playlists, collaborations, series, and end screens also improve your odds.
Following the URL, include your most important keywords in the first few sentences of your description because some of your description. This is because depending on the length, gets hidden behind the show more tab. Aim to have at least a 250 word description using key phrases you’ve researched for the title of the video. Remember to keep your videos balanced with use of key phrases, while remaining natural.
You can make money on YouTube by doing affiliate marketing, which is including links to products you review and use in your videos that will track a purchase. If someone makes a purchase using your affiliate link, you receive a small commission for the sale. Melea is an expert in affiliate marketing and joins us to give us some tips for how to make money on YouTube with affiliate links.
Adding ten to twenty tags per video is an ideal way to make use of keywords relevant to your video but that couldn’t naturally fit in your title or description. Each tag should be a word or phrase (use mostly phrases), that are relevant to the content of the video as well as the ways in which you predict users would discover such a video. Follow Zappos examples of how to tag your videos with their use of keywords like how to, how to dress, 2012 fashion, what to wear, how to cuff your jeans etc.
4. A video without good audio is as useless as a chocolate teapot. Ensure the audio quality is good. Depending upon the kind of video you creating, use quality audio equipment. Most of the pro users who make videos from home use something like a Blue Yeti Mic or some other podcasting mic. Here’s a good rule of thumb: The audio is the most important part of a video.
While not necessarily categorized as a social networking site, YouTube is all about connecting, sharing, and collaborating with other users. Thus, to be successful, you need to make an effort to build your network. This is particularly critical in the YouTube community, as collaborations among creators have proven effective in helping a channel grow and gain new subscribers because it helps both collaborators gain exposure with the other’s subscriber base.
This description can be a maximum of 5,000 words, allowing users to understand the subject of the playlist at a glance and YouTube’s algorithm to take into account the contents of the playlist. Target wrote one sentence describing their Current TV Spots playlist, using keywords like great commercials, exclusive online content and of course Target. Completing the same type of research for the title of your playlist is also recommended when writing the descriptions of your playlists as well.